Why is my landing page not converting?

Most landing pages that do not convert have one of four problems: the wrong traffic, an unclear message, too much friction, or too little proof.

Diagnose it

1. Compare the ad or query to the headline. Do they match?
2. Ask someone new to explain your offer after five seconds.
3. Count the steps and fields to convert. Remove what you can.
4. Add evidence beside the main claim.

See also the full checklist.

Where Fix-My-Design fits

Fix-My-Design is a one-time, $19 design and UX audit of a single URL. It runs a deterministic rule set against the fetched page, so every finding points to something on that page. The free preview shows the first three findings. There is no subscription.

It reviews one page. It is not user research and it is not a full-site audit, and a fix is not a promised conversion lift. Open Fix-My-Design or see pricing.